Tuesday, February 20, 2007

The Anonymous Real Estate Blogger Disappears

Here's an example of the Tyee's unusual reporting - a mysterious Vancouver real estate blogger - getting 10,000 hits a day - just up and quit. People are upset. This is interesting from so many angles. First of all, it's amazing that a blog about a particular city's real estate bubble would get so many readers - such a narrow topic - in a relatively short time. Why would that be? The article gives us a hint. The usual real estate "new" is mostly happy talk from conflicted sources. People need and appreciate real information.

So here's my thesis. What succeeds on the Web is reporting that you can't get from traditional media - for whatever reason: timeliness, length, bias, self-interest, expertise.

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